Self-hosted newsletter software that sends through Amazon SES, for a one-time licence fee.
Best for
Newsletter publishers with big lists who can install a PHP app and want to stop paying per subscriber.
The catch
You host it yourself and pay Amazon SES for sending. One domain per licence, and only updates within the current major version are free.
What the plan includes
Tier
Price, once
Regular price
What you get
Sendy software
$69
Not stated
One time fee
Self-hosted on your own PHP/MySQL server
Send via Amazon SES
Deal terms
As the deal page prints them.
Each license is valid for installation on one domain.
Updates are free up till the next major version, eg. version 7.x, 8.x etc.
Optional installation service: $79 one time fee
Email sending costs paid separately to Amazon SES
"If it doesn't work out, we'll refund you." (no time window stated)
Features in every tier
Sends via Amazon SES ($1.6 per 10,000 emails)
Drag & drop, WYSIWYG and HTML editors
Live campaign reports
White-labeled client accounts ('brands')
Autoresponders / drip campaigns
List segmentation and custom fields
Rules & webhooks
Automatic bounce & complaint handling
Questions about the Sendy deal
›Is the Sendy lifetime deal a one-time payment?
Yes. Sendy is sold directly by its maker for a one-time payment of $69. The deal terms say: “Updates are free up till the next major version, eg. version 7.x, 8.x etc.”
›Can I get a refund on the Sendy deal?
The deal page doesn’t give a cash refund window. Its terms say: “"If it doesn't work out, we'll refund you." (no time window stated).”
›What’s the catch with the Sendy lifetime deal?
You host it yourself and pay Amazon SES for sending. One domain per licence, and only updates within the current major version are free.
›Who is the Sendy deal best for?
Newsletter publishers with big lists who can install a PHP app and want to stop paying per subscriber.
Sources
Every price, tier and term on this page comes from these pages, last read on November 14, 2026.
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